Digital Media Design or DMD is the graphic design department in VCC looking to create a fresh and more progressive brand that will appeal to younger people and prospective students already working in a professional setting.
Solution: Highlight what makes DMD different from other programs.
Visual Keywords: Friendly, Robust, Practical and Contemporary
Business Cards: Front + 3 Back Patterns, Info Session 8.5x11" Poster
Logo Process and Final Logo: I used the fundamental shapes because it is used to create endless forms. My intial idea was to make those shapes as a cursor but I felt that it was too expected so I decided to break it apart and create a cohesive solid and soft shape that shows DMD's robust and friendly nature.
